[051] 3 Keys to your LinkedIn success (why it doesn’t work)

Every time someone comes to me and says “LinkedIn isn’t working for me,” I diagnose the problem in three simple steps. I look at their profile, I ask about their daily activity and I look at some of the messages they’ve been sending out. Boom! Problem identified and solved.

There are 3 keys to success on LinkedIn:

1. A strong profile

2. The right kind of activity

3. Clear, compelling messages

This week, we’re working on your profile. Next week, we’ll work on your daily activity and messages.